Fashion and beauty industry is highly saturated with multiple influencers posting the same content everyday. No doubt this has helped people like us to now have access to the latest fashion and beauty trends. Be it instagram, youtube or any other social media channel, you’ll find influencers of all kinds, everywhere.
In this article, we’ve tried to bless your feed with fresh, new, and genuine beauty content creators.
Let’s begin!
1. Malvika Sitlani
Instagram: https://www.instagram.com/malvikasitlaniofficial/?hl=en
Youtube: https://www.youtube.com/channel/UCurIxpcdDLU8sgHKN2TXJHw
She’s a simpleton with oodles of talent and glamour, and that’s what Malvika Sitlani is indeed talking of. Malvika has not looked back, since rising to fame for becoming a YouTube sensation thanks to her cool make-up videos and beauty hacks. In the first run of India’s Next Top Model, she went on to become a contestant and wowed the crowd with her various talents and her flair.
Malvika made her Instagram debut and was soon one of the best beauty and fashion influencers in India. Her focus on make-up, skin care, hair, and all-things-beauty makes her one of the most popular bloggers. Malvika’s Instagram page is now a handbook for all make-up junkies, with detailed tutorial videos, regular hacks and tips, various quick-fix tricks, and simplifying complicated make-up routine into simple, step-by – step guides.
2. Komal Pandey
Instagram: https://www.instagram.com/komalpandeyofficial/?hl=en
Youtube: https://www.youtube.com/channel/UCx2JNgWJPPTBODN-U56O-tg
Since a young age, Komal has been drawn to the fashion world. At a young age, her friends have proposed that she start her own project. Komal started a fashion-related blog, ‘The College Couture’. Indian blog POPxo offered her to work for them as a fashion video coordinator after seeing her amazing work. Komal obtained her reputation through POPxo.
She left her job at POPxo after a year and a half, and went on to launch her own YouTube channel. She has won multiple awards till date and is amazing with what she does. She’s fierce, she’s different, you’ll fall in love with her element. With 1.2M followers on instagram, Komal is rocking the fashion world.
3. Shreya Jain
Instagram: https://www.instagram.com/shreyajain26/?hl=en
Youtube: https://www.youtube.com/channel/UCcjwEAaBGu1yc89QE3DC1Tw
Shreya Jain is a popular fashion blogger on social media who has thousands of followers. The impeccable sense of fashion and beauty of this Delhi girl is hard to beat. She has more than 640k subscribers to her official YouTube channel, while her Instagram account has over 402k followers.
She is great with beauty and skincare reviews. Follow her for updates on latest products and makeup tricks.
4. Kritika Khurana
Instagram: https://www.instagram.com/thatbohogirl/?hl=en
Youtube: https://www.youtube.com/channel/UCozheH90vpNCOU15VgUgvog
Internet sensation, first known for her fashion and lifestyle blog That Boho Girl. On her Instagram account, where she posts photos of her style and trends as well as her travel experiences with her fans, she has more than 950,000 followers.
Kritika has been known for her boho style and beauty regime. You can follow her for quick day/night beauty and skincare routines. Not just that, check out her page for outfit ideas, jewellery inspiration and fun vlogs!
5. Komal Narang
Instagram:https://www.instagram.com/myhappinesz/?hl=en
Youtube: https://www.youtube.com/channel/UCAz8kvJELvi2pX2oxFFmHKQ
With over 240k followers on Instagram and 146k subscribers on youtube, Komal has gained popularity with her beauty vlogs. Komal, popularly known on Youtube as MyHappinesz, began her Youtube Journey 6 years ago and has not looked back since then. Her YouTube is not yet another beauty and fashion site, as her user name suggests on social media. She makes sure to add smiles and a lot of positivity by keeping them very realistic and relatable to her audience. Her YouTube and Instagram have a wide fan base of moms, college students and other bloggers who like to see a happy feed.
6. Swati Verma
Instagram: https://www.instagram.com/swativerma/?hl=en
Youtube: https://www.youtube.com/channel/UCK2plxDlloUzkVdfugEXvNQ
Swati Verma hails from New Delhi in India and is a leader in the beauty industry. She embraces beauty in every way. She’s a renowned makeup artist with over 451k followers on instagram and 25k subscribers on youtube. She runs her own makeup and lenses line as well. An array of loyal customers has won her 7 successful years in the cosmetics industry.
We hope this list of beauty youtubers will help you gain a better perspective on what’s best for you!
Good luck!